From the course: After Effects: Principles of Motion Graphics

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Creative process: Motion graphics

Creative process: Motion graphics - After Effects Tutorial

From the course: After Effects: Principles of Motion Graphics

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Creative process: Motion graphics

- [Instructor] The creative process. What a daunting series of words. I mean, what is it? How do you quantify it? Isn't it different for every single designer? Well, the short answer is both yes and no. In this video, I'm going to talk about that process in general and point out the specific steps which I think should be incorporated into any design's creative specific workflow. Some of these steps, I learned in school, but others are things that I learned in my 20 plus years as a motion design specialist for broadcast, so I hope you find them helpful. If you look in the project here, you'll notice in the AA compositions folder, I have six comps, kind of outlining the six steps I like to go through if I have time to actually explore the creative process, which is a big caveat, I know, but let's just get started. If I open the zero one inspiration comp, you'll notice in here, I've got a bunch of random still images.…

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