From the course: Social Media Promotion for Musicians, Artists, and Engineers

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How to build your Instagram audience

How to build your Instagram audience

From the course: Social Media Promotion for Musicians, Artists, and Engineers

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How to build your Instagram audience

- [Narrator] You are on Instagram both to build your audience and inform them about what you're doing. Since you can't inform them until they follow you, here are a number of things that you can try to build your audience on the platform. The first thing is always include a call to action. A call to action is asking your viewer to do something. That's called engagement and it's the key to building your audience. The best way to do that is just by asking them. A simple way to get more engagement is to ask followers to tag the person that you love the most in the caption. They will likely tag others in the comments. The next thing is leverage relevant hashtgas. Hashtags are a great way for artists to stand out on Instagram and find people who are not yet following their account. They help organize and categorize images which aids in the process of content discovery. Just make sure to use Instagram hashtags that are relevant to the audience you're attempting to reach. We'll look at…

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