From the course: Social Media Promotion for Musicians, Artists, and Engineers
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LinkedIn posting tips
From the course: Social Media Promotion for Musicians, Artists, and Engineers
LinkedIn posting tips
- [Instructor] One of the best LinkedIn marketing strategies is to write articles to post on the platform. Creating content allows you to reach a new audience and make more connections. This is very dependent upon your writing skills though. People expect a lot on LinkedIn, so don't attempt this if you're not a good communicator. Writing posts or status updates just for LinkedIn is the fastest way to grow your brand and connections on LinkedIn. Just like a Facebook timeline, your post will appear in your connections timelines and can be shared by your connections so that others outside of your direct network can read it. According to LinkedIn, posting 20 posts a month, or one every weekday, allows you to reach 60% of your audience which is far more than Facebook, so you can see just how powerful this can be. On your LinkedIn Home page, just go to Share an update, and you can select to share it with the public, with just your followers, or the public plus your Twitter feed. Another…
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