From the course: Social Media Promotion for Musicians, Artists, and Engineers

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Tips for getting your fans to respond to your newsletter

Tips for getting your fans to respond to your newsletter

From the course: Social Media Promotion for Musicians, Artists, and Engineers

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Tips for getting your fans to respond to your newsletter

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- [Instructor] A call to action is when you ask the recipient to do something. Do you want them to come to your site? Do you want them to come to a show? Do you want them to buy something? No matter what it is, readers are more inclined to act if you ask them. Here's some typical call to action statements. Buy it here. Order it now. Click for more info. Even send me your comments. Here's some call to action statements from one of my newsletters. Here's the first one. It says just click on this link for the free PDF download. There's a second one. Click here for a free seven day trial to the entire Lynda.com site. And here's a third one. It says, you might also want to check out the audio mixing bootcamp course. One of the things you should be aware of, though, if the call to action has too much hype it comes across as selfish and gives a perception that all you want is the reader's money. If it's presented more as information that the reader might like instead of a sales pitch you'll…

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