From the course: Social Media Promotion for Musicians, Artists, and Engineers

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The hashtag: The secret behind successful tweets

The hashtag: The secret behind successful tweets

From the course: Social Media Promotion for Musicians, Artists, and Engineers

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The hashtag: The secret behind successful tweets

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- [Narrator] Hashtags are simply key words with the pound sign in front of them. It's an unofficial feature of Twitter that's now widely accepted and supported and is an easy way for people to search for and find a particular topic. It's also the best way to build your Twitter following. Here's how it works using one of my own Tweets. This is a simple Tweet complete with a shortened URL link. At the end are the hashtags merch and bands. That means that anyone that does a Twitter search for those key words will see my post and follow me if they're so inclined. Here's another way I could have used the hashtags in this Tweet. In this case, I embedded the hashtag directly into the Tweet text. This works too, but some find it too difficult to read which can quickly turn into a negative for less sophisticated users that think they're looking at some sort of code they don't understand. Leaving some room at the end for the tags works a lot better. Here's another example. In this case, there…

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