From the course: Inclusive Selling: Selling Across Culture, Race, and Gender Differences

Broaden your impact with inclusive selling

From the course: Inclusive Selling: Selling Across Culture, Race, and Gender Differences

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Broaden your impact with inclusive selling

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- Customers are more empowered than ever today. In many cases, they don't even believe they need a salesperson to get to the best products and services. That is why you need to become more than a salesperson, a trusted advisor, an expert they can talk to. This is a unique and innovative course designed to help you open up new markets, discover new opportunities and create stronger customer relationships. Hi, I'm Meridith Elliott Powell and welcome to Inclusive Selling, Selling Across Culture, Race, and Gender Differences. When you invest the time to understand your client's world, their experiences, the uniqueness of how that individual shows up to their work and what they need from the sales relationship, you can create an incredible impact for your customers. Understanding diversity begins with understanding yourself, because ultimately, you'll see that incorporating diversity and belonging in your sales practice should be a part of your regular routine and not a one-off special or requiring any particular effort. It's all about building relationships. Step-by-step, I want to help you see how diversity is impacting every area of your sales strategy and how it is impacting cultural, political and competitive dynamics. So join me on this journey that will transform both your sales skills and who you are as a sales professional.

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