From the course: Navigating Environmental Sustainability: A Guide for Leaders

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Engage effectively with key stakeholders

Engage effectively with key stakeholders

From the course: Navigating Environmental Sustainability: A Guide for Leaders

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Engage effectively with key stakeholders

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And what we're talking about, really, when we're talking about aligning with core corporate competencies and speaking the language of an organization is a principled approach for how to engage with key stakeholders. It's these stakeholders across the business that are going to drive the sustainability outcomes that the organization is going to need to succeed as a whole. And you engage those stakeholders most easily, most effectively, when you understand what it is that they do and why they do it. And you do that by speaking their language, you will do that by aligning with the work that they're already tasked with. And this is one of the things that we've been really focusing on at Microsoft is that before any meeting about sustainability, we step back and we ask ourselves, what are the organizational priorities for this fiscal year of the individual or the group that we're going to have a conversation with? And how…

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