From the course: Direct Mail Marketing

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Handwritten and professional letters

Handwritten and professional letters

From the course: Direct Mail Marketing

Handwritten and professional letters

- [Instructor] Now, the next type of mailing is very similar to Yellow Letters, it's a handwritten letter and the only difference really is the type of stationary that you're using plus you can maybe add a logo, so you could, you know, for example, use regular white lined paper and put your logo on it and it looks like it's, I mean, you can hand write it or you can hand write the first one and make copies of the rest of them and just hand write the name and the address, so that it looks like it's hand written. Just make sure you're using the same type of pen, so that it doesn't, so it's not obvious and then the other type of letter that you can use as a professional letter. So, this would be typed or done through your computer, I should say and you know, most of the time you would probably use your logo and you could even add a photo of you and you know, your family if you wish and again, it's just a more…

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