From the course: Leading Strategically

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Identifying options

Identifying options

From the course: Leading Strategically

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Identifying options

- I love to facilitate brainstorming sessions, whether they're part of strategic planning, marketing, or just coming up with solutions to a problem, it's fun to see just how creative people can be when limits and negativity are removed. And most importantly, it's one of the best ways to increase the options on the table. Sure, a bunch of the ideas may be absolutely ludicrous, but more than once I've seen it be one of those crazy ideas that led to the actual solution. I want to walk you through some ways that you can come up with plenty of creative options, and then there's some ways that you can limit those options back down when it's time to actually make some choices. This way, you ensure that your decisions and solutions are the best that you can find. Here's some strategies and tools to make your brainstorming sessions more productive and effective at finding the ideal solution. The trick to the best brainstorming is to…

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