From the course: The 52 Best Sales Prospecting Tips

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Imagine your desired outcome

Imagine your desired outcome

From the course: The 52 Best Sales Prospecting Tips

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Imagine your desired outcome

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- It's easy to find yourself lost when you're making a cold call. A few tricky questions, maybe an unexpectedly cagey or aggressive response or maybe even a very open and unexpectedly friendly approach can result in you panicking and feeling like a rabbit in the headlights. Of course, you have a reason to be making these calls. It's to make sales, hit targets, and earn commission. But what is this call for? Why have you dialed this number at this time? You'd be amazed at how many cold callers haven't thoroughly thought those questions through. Often they just know they have a certain number of dials to make before the day is over and so they're more focused on getting through them than actually why they're making them and what their intentions are. So something I was taught very early on in my career was to have an intention for every call. Just like if you're going to climb a mountain, you would set your way point at the…

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