Media Relations Foundations Preview

Media Relations Foundations

With Jessica Chen Liked by 3,056 users
Duration: 28m Skill level: Beginner Released: 5/27/2021

Start my 1-month free trial

Course details

If you want your business to succeed, you need as much brand recognition as you can get. In fact, getting media coverage can be a vital part of your company's success. But how do you find and secure coverage? In this course, Jessica Chen, an Emmy Award-winning TV reporter before becoming founder and CEO of Soulcast Media, shows how to build a compelling story for your business that will grab the media’s attention. Jessica also covers the methods for highlighting your business in the best light, pitching stories to the media, tips for navigating interviews, and how to build strong relationships with the media so you'll always be top of mind. After this course, you’ll have a solid idea of how to leverage the media to get your business in front of the right audience.

Skills you’ll gain

Earn a sharable certificate

Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.

Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

  • Share as image online to demonstrate your skill

Meet the instructor

Learner reviews

4.8 out of 5

646 ratings
  • 5 star
    Current value: 524 81%
  • 4 star
    Current value: 95 14%
  • 3 star
    Current value: 22 3%
  • 2 star
    Current value: 3 <1%
  • 1 star
    Current value: 2 <1%

Contents

What’s included

  • Learn on the go Access on tablet and phone

Similar courses

Download courses

Use your iOS or Android LinkedIn Learning app, and watch courses on your mobile device without an internet connection.