From the course: Mastering Authentic Influence for Highly Successful Sales
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Recap and value of the eloquent introduction
From the course: Mastering Authentic Influence for Highly Successful Sales
Recap and value of the eloquent introduction
- The eloquent introduction has three parts. Promise, proof, pass the speaking baton. What makes this rich and distinctive is if you can make it your own, if you can put your voice into it and if you can remember the passion of why you ever got started in the business you're in and what makes you get up every day and feel good about getting up and doing this kind of work. People want to work with people who are passionate about what they do. They don't want to work with people who just punch a clock on Monday morning and punch out on Friday afternoon. They want to know that these are the kind of people who on Saturday night are exploring these topics. Especially if you're a trusted advisor in a complex business and you're doing the kind of work that really makes a difference in people's lives. They got to know that you care deeply about the topic you're in. And when they do know that, when they see the passion come…
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