From the course: Sales Strategies and Approaches in a New World of Selling

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Sales meetings and training

Sales meetings and training

- When I ask the question, "Do you think we'll see changes in how sales meetings "and training sessions will be handled going forward?" I'm quite sure the response will be universal, you bet we will. Take a moment to add up how many national and regional sales meetings you've attended before the pandemic. I've been in sales for a long time. So, you can imagine the number it is for me. There were years when I attended a big global conference and then smaller mid-year meetings too. We're talking about a few hundred people traveling to hotels, hearing presentations by marketing teams, and listening to senior executives present a business update. What we've learned is that these meetings can be accomplished virtually, along with realizing some significant financial savings. Marketers can create videos so we can learn about new offerings from our home. The CEO can do town hall meetings by Zoom or Teams, and everyone…

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