From the course: The 52 Best Sales Prospecting Tips

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Smile and dial

Smile and dial

From the course: The 52 Best Sales Prospecting Tips

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Smile and dial

- So this week we have one of the cheesiest tips, but one that's absolutely true and makes a huge difference to your selling activity, especially when cold calling, and that tip is to smile and dial. Research has found that when you're on the phone your tone of voice conveys 84% of your message. 84% is a huge amount. That means the words you're actually saying is just 16%. And so when new salespeople are fretting over every word they put in their pitch, they're fretting at the wrong thing. And all of that fretting is having a hugely negative impact on the exact message they're putting so much effort into communicating. When you're selling, there should be a message of positivity, a better life and all of your problems being solved. To me, none of those sound like nervousness, flat, boring, scary, timid, sad, or any other negative emotion. So remember when you're cold calling prospects, you're simply calling them to let…

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