From the course: Product Management: Building a Product Strategy
Join today to access over 22,600 courses taught by industry experts or purchase this course individually.
Tenets of a good strategy
From the course: Product Management: Building a Product Strategy
Tenets of a good strategy
- So what makes a product strategy good, and how do you know if it's working? A good strategy is like your favorite navigation app. It helps you get from point A to point B. It helps you choose the optimal path. It guides you through the twists and turns every step of the way. Let's take a minute and break it down. What does getting from point A to point B mean for a product or a company? It means achieving your business objectives. Whether it's revenue, profit, user adoption, or a particular market position, your strategy should show you the way to achieving your goals. You should be able to follow a series of simple steps that add up to a logical path that takes you in the right direction. Ask yourself a simple question. What does success look like? If everything goes according to plan, what does that mean? Be specific. In other words, a good strategy should make it easy for you to explain what needs to happen for…
Practice while you learn with exercise files
Download the files the instructor uses to teach the course. Follow along and learn by watching, listening and practicing.
Download courses and learn on the go
Watch courses on your mobile device without an internet connection. Download courses using your iOS or Android LinkedIn Learning app.