From the course: Introduction to Business Analytics (2020)

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Tools to track sales data

Tools to track sales data

From the course: Introduction to Business Analytics (2020)

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Tools to track sales data

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- If you can study your sales data, then you can identify trends that will lead you to better decisions. But before you can do this, you need to ensure you are tracking your sales data effectively. With the growth of technology in the payment processing space, this is now easier than ever. The most basic and easiest form of tracking sales data involves using credit card payment processing companies like Stripe, Clover, or Square. These tools will accomplish tracking what item was purchased, when it was purchased, and the level of discount among many other data points automatically. You can take this one step further with a little manual setup to include category, location, price point, and many other detailed data points. Using these platforms empowers you to simply download the transaction history into Excel and start doing some analysis. This data gives you the ability to study your transaction history at the…

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