From the course: Building Your Visibility as a Leader

Unlock the full course today

Join today to access over 22,600 courses taught by industry experts or purchase this course individually.

Use digital media and new media to promote your visibility

Use digital media and new media to promote your visibility

From the course: Building Your Visibility as a Leader

Start my 1-month free trial

Use digital media and new media to promote your visibility

“

- Not too long ago, if you read a magazine or newspaper and you saw someone written an article, they would have been paid to do it, but that's not true anymore. In fact, for some publications, that's the exception. And what's more, some people actually pay to get their articles printed online or in printed publications. Why do they do this? Well they want to build their leadership visibility of course. Projecting yourself as an expert is important and it will become increasingly important in the future. The good news is that the democratization of media has made it easier and cheaper to share thoughts and insights than ever before. By democratization, I mean the costs and barriers to entry to getting your research and thoughts published is almost nonexistent. You can publish your writings anywhere you like on LinkedIn or Twitter or Instagram, Facebook, Quora. That's good news, but the truth is it's not without cost…

Contents