From the course: Creating a Business Plan

What is a business plan?

From the course: Creating a Business Plan

What is a business plan?

- Are you looking to launch a business but you don't know where to start? Are you concerned about some of the risks you might face in getting your business off the ground? How do you define your product or your service, and then sell it to customers in a way that they'll care about? How do you run the operations such that you can support that business, as well as managing a lot of the administrative functions of your organization? A business plan is a great way to plan for launching your business, as well as accounting for and planning for some of those risks you might face. I'm Mike Figliuolo. I'm the managing director at thoughtLEADERS. And I consult firms all around the world on how to do exactly this. I've also used this same exact process when I launched my business 10 years ago. Look, creating a business plan doesn't have to be an intimidating process. It's really straightforward with some clear-cut components that I'll walk you through step-by-step. So let's dive in.

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