From the course: Agile Marketing Foundations

Unlock the full course today

Join today to access over 22,600 courses taught by industry experts or purchase this course individually.

The agile marketing roadmap

The agile marketing roadmap

From the course: Agile Marketing Foundations

Start my 1-month free trial

The agile marketing roadmap

- There are two last concepts from the agile arsenal that I want to share with you and then we can bring all of this together. First, there's the definition of ready. This is a description you and your team devise, and it describes when any given story is ready to move from your backlog to your sprint. Then, there's the definition of done. This is also a description you and your team create, and it describes when any given story is actually completed and ready to move from your doing bucket to your done bucket. Let's examine the definition of ready and the definition of done. I recently took my family on a cross-country RV trip from one coast of the United States to the other and then back again. For our trip, our definition of ready was, was the RV rented, packed, and did we know where we were going to stop along the way? And did we make the necessary reservations for those stops? Our definition of done was, well…

Contents