From the course: Inclusive Selling: Selling Across Culture, Race, and Gender Differences
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The new sales landscape
From the course: Inclusive Selling: Selling Across Culture, Race, and Gender Differences
The new sales landscape
- As sales professionals, we need to understand that everything about the sales landscape today is changing. And if we are going to keep up, we need to not only embrace that, but we need to change with it. Just think about the world we sell in today. Globalization, new market segments, constant advancements in technology, and increasing competition. This is a marketplace that is changing fast and shifting rapidly. And one where our prospects and customers pretty much control the sales cycle. They can buy anything they want anytime they want to, and from anyone they want to. They can even buy products and services without us. There are four dynamic shifts happening in the sales landscape today that impact the sales environment and the customers we are selling to. Number one is how our customers buy. Think about this. Since you signed into this course, since you started watching this video, since you started taking…
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