Introduction

(upbeat music) - The most important thing that I have ever done, and I always do it innately, is tell stories. One of the main things that we do as designers is to make things clear and understandable, so someone else can take that information and go forward with it. Because I am just the collector, I end up having all this stuff that I've collected over 40-50 years. There's this kind of stimulus that happens when it's around, so it's really quite wonderful. When we saw that the plans for this, and we saw the wonderful curve that you see within the atrium here, we thought, why don't we take that particular form, replicate it again and again, and be able to create a symbol based on that. My awareness was that, was there I was kind of ready, and then here, I'd get flooded with some great typography by some of the great designers of the world. As I've gotten further and further into this, it's gone from being, oh, here's a few samples of things, to really being this all-inclusive, and I use the term obsession, because that's what it is, to now over 5,000 pieces in the collection. For anyone who is wondering about this whole thing, about well, this is only a young man's business, I'm still a young man inside. (upbeat music)