From the course: Graphic Design Tips & Tricks

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The British Academy: Type

The British Academy: Type

From the course: Graphic Design Tips & Tricks

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The British Academy: Type

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- Continuing from last time we have three type families. The logo type is in a face called Tiempos, in this case Tiempos Headline Medium. The text uses Tiempos Headline Light and Tiempos Headline Light Italic. The headline typeface is Founders Grotesk Extra Condensed. And all the supporting text is set in various weights of Graphik or Graphik. I love all three choices, starting with the headline, which has very strong visual and verbal presence, which you can see on this billboard. Actually, all three faces are here and it's beautiful. Founders Grotesk, especially this Extra Condensed version, single line, five words straight across this classic artwork is clear, it's dense, it's powerful, no frills or quirks. You can see the Academy logo in the lower left, something of a signature. The gray field that it's on you may have noticed is the angle of the A and the small, light type in the lower right is Graphik. Same concept exactly as on their webpage. Discovery, humanity, ambition. The…

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