From the course: 20 Rules for Visual Communication

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Rule 1: Embrace the environment

Rule 1: Embrace the environment

From the course: 20 Rules for Visual Communication

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Rule 1: Embrace the environment

- While visual communication has existed in one form or another since the earliest known cave painting in 41,900 BCE, advances in technology combined with the rise of globalism have made visual communication a necessity just to go about our daily lives. And if you truly want to harness the power of visual communication, it's imperative that you first understand the role our current environment plays in the growing demand for visual content. To best exemplify this, let's start with a short history lesson. While I could cover the hundreds of past inflection points that got us here, for the sake of time, I'll only go as far back as 2007, a year that had as much of an impact on how we communicate today as the 2020 pandemic has, and will continue to affect our future of communication. 2007 was a year of tech game-changers. The year began with a little known social network opening its doors to users outside of its…

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