From the course: 20 Rules for Visual Communication
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Rules can be broken
- While following all of the rules outlined in this course, will help to ensure that your content delivers on the promise of visual communication. The fact mains that some rules are a bit more appliable than others, and those rules can and should be broken under the right circumstances. For example, if following a rule to a perfect T alienates your target audience, or hinders your chances at accomplishing the end goals of the project, then give yourself permission to either bend or break that rule entirely. In the end, your audience, your story, and your goals should always take precedence over perfectly adhering to every single rule of visual communication. As you consider what rules you can bend or break, there are some that you should never break. If you want to ensure success, never break the following rules. Embrace the environment. Embrace this science. Commit to quality. Your audience is everything. Blank…
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