From the course: 20 Rules for Visual Communication
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What is visual communication?
From the course: 20 Rules for Visual Communication
What is visual communication?
- The phrase visual communication, has been used in various forms for centuries. It's been used as a catch all term to define all types of graphic and print design. Has been used as an alternative to the term propaganda, has been used to define the billboard industry, the list goes on. To ensure you get the most out of this course, it's important that we first align on what visual communication actually means. For the purposes of this course, we will consider the most popular and common definition of this phrase today. Visual communication graphically represents information to efficiently and effectively create meaning. When necessary, limited text is used to explicate that meaning. The sentiment here is simple, a given piece of visual content is truly visual communication, when the audience doesn't have to read any associated text to understand the core topic and message being conveyed. The final sentence in this…
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