From the course: Social Media Marketing: Managing Customer Comments

Unlock the full course today

Join today to access over 22,400 courses taught by industry experts or purchase this course individually.

Different types of engagement on different platforms

Different types of engagement on different platforms

From the course: Social Media Marketing: Managing Customer Comments

Start my 1-month free trial

Different types of engagement on different platforms

- Different platforms have different methods of engagement and comments are one of the main ways to get people's attention. Taking a quick look at Facebook, here people will comment on your content or like it, and you'll be notified. So the notification system of every platform is something you really want to get to grips with, especially if you're a marketer. And know that you'll be sending people a notification when you like their content or their comments, or reply to them. And also know you can change your own settings and also your notifications. In this particular example you can see that two people, Sabrina and Martin, have liked a particular post, and what you'll find is if lots of people like it, then it will just have a number. When you click on that number you'll be able to bring up a list and potentially add those people as friends as well. And from there you have a list of people that you can then go and engage with, and start to understand that they were into the same…

Contents