From the course: Marketing Analytics: Setting and Measuring KPIs
Join today to access over 22,500 courses taught by industry experts or purchase this course individually.
Continue learning about KPIs - Google Analytics Tutorial
From the course: Marketing Analytics: Setting and Measuring KPIs
Continue learning about KPIs
- Congratulations on completing the Marketing Analytics, Setting and Measuring KPIs course. This is a broad topic, so you did really well to follow along. If not everything quite sunk in, no problem. Just go back and review past lessons until you're more comfortable. Through this course you learned how to set up KPIs in Google Analytics, what KPIs are important, and how that differs by business type. But your journey is only just beginning. Google Analytics KPIs and measurement are all deep topics with endless possibilities. Don't get overwhelmed. You have the foundation you need to understand how to set and measure KPIs and can figure out anything else with enough trial and error. Many of the best analysts are self-taught, experiments with new platforms and techniques and seeing what works for their unique business. So don't be afraid to try something new. You might find a new KPI that makes a significant impact on…
Practice while you learn with exercise files
Download the files the instructor uses to teach the course. Follow along and learn by watching, listening and practicing.
Download courses and learn on the go
Watch courses on your mobile device without an internet connection. Download courses using your iOS or Android LinkedIn Learning app.