From the course: Creating an Editorial Calendar
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Using Google Sheets as an editorial calendar
From the course: Creating an Editorial Calendar
Using Google Sheets as an editorial calendar
- [Narrator] Google Sheets is best described as a blank canvas which is a blessing and a curse. It's a flexible tool for creating an editorial calendar for most businesses, especially small to mid-size companies on a tight budget just getting started. Here is H+ Sports Editorial calendar on Google Sheets, providing an overview of a month's worth of projects across marketing channels. No matter your focus, every Google Sheets calendar is organized by arranging rows and columns to easily display information about the progress of your projects. We can view a campaign specific calendar here by clicking on another sheet in the same document to see podcast-related projects. Yes, the color choices labeling each section are different. What's most unique is that the tasks are focused on planning podcast episodes instead of company-wide campaigns. On the other hand, this master calendar highlights all the content scheduled across…