From the course: Leveraging Cloud-Based Machine Learning on Google Cloud Platform: Real World Applications

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ROI of AI inclusion

ROI of AI inclusion

- [Instructor] So, what are we gaining by doing this? What is the return on investment for us investing in machine-learning in the Cloud? Specifically, the Google Cloud platform. Well, we have to show an ROI. There has to be some sort of gain to the business from us experimenting with this technology or leveraging this technology in a productive way. So, in this case, we're able to push sales up, we're able to optimize inventory. So, we're able to lower cost. Hopefully, we'll be able to retain customers. And we have better understanding of who's buying our products, how they behave, what their demands are. And the ability to leverage that for better marketing campaigns, better ways to go out there and create demand in a space. This is an imperative. So, if we do machine-learning and artificial intelligence correctly, and you need to understand how to leverage the technology correctly each step of the way, consider…

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