From the course: Learning Graphic Design History
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American wood-type posters
From the course: Learning Graphic Design History
American wood-type posters
- Design and technology are always intricately woven together. New printing techniques and tools changed the way designers work, and this leads to new styles and solutions. Take the Macintosh, for example. The introduction of this tool in the 1980s not only changed how designers worked, but impacted the look of the things we designed. Now, this gets a little technical, so bear with me. For centuries, books and illuminated manuscripts were hand-drawn, typically by monks or scribes. If you wanted multiple copies, that monk needed to hand draw each one individually. This took a long time and was very labor-intensive. In 1450, Johannes Gutenberg invented the movable type printing press. This process began with individual letters molded from metal into slugs. They were combined to create paragraphs. Ink was applied to the metal type, and paper was pressed onto the surface. This process allowed for multiple copies to be made from the same metal type. When the copies were completed, the type…
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