From the course: Graphic Design Tips & Tricks

Unlock this course with a free trial

Join today to access over 22,600 courses taught by industry experts.

Chart your data with images

Chart your data with images

From the course: Graphic Design Tips & Tricks

Start my 1-month free trial Buy for my team

Chart your data with images

“

- Hey everybody, John McWade, senior author here at lynda.com. Hey next time you have comparative data to show don't just default to a standard chart, and think, "Gee, do I need to make this a bar chart, or a pie chart, or an area chart?" The way to start is to think first, "How would my viewer experience this information?" "Or how would my reader experience this information?" Then design to that. For example, I have this little bar chart here, and I know that none of you would make a chart that's this dull or this small, but what we're doing here is comparing two kinds of automotive headlights where one is 300% brighter than the other. And there are a couple of problems with this chart. Other than it's just dull, one of which is that we're illustrating length rather than light. Two is that the colors are meaningless. So instead of that, think: "How would my viewer experience this?" And picture it this way, and now I get it. You know, on a dark and stormy night, I'm at the end of the…

Contents