From the course: Magazine Design Start to Finish: The Cover

Unlock the full course today

Join today to access over 22,600 courses taught by industry experts or purchase this course individually.

The nameplate: Additional typefaces

The nameplate: Additional typefaces

From the course: Magazine Design Start to Finish: The Cover

Start my 1-month free trial

The nameplate: Additional typefaces

“

- Another approach to designing a nameplate is to use a typeface that's not inside the magazine. Completely valid way to do it. I was browsing magazines and came across a copy of New Beauty, and this typeface caught my eye, very beautiful, elegant, italic face. I looked it up and its name is Chiswick. What's interesting about it, it's a very modern style, a Didot-style face, it has thicks and super-fine thin lines, but what's notable about it is that it's extreme italics. It's sitting at almost a 29-degree angle. Typical italics is like 12 degrees, and because of that it's just, it's pretty, and so I set Leaf & Mortar in Chiswick, colored it those light colors as we saw before, and set it on the cover. Very pretty, very classy, it's kind of yin. It's very feminine. It picks up the leaf part of Leaf & Mortar really well. It's going to leave a challenge as to how to present the mortar, the hardscape part of it, but because it's so attractive I would like to keep this as an option…

Contents