From the course: Introduction to Responsible AI Algorithm Design

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Challenge: Brainstorm a risk

Challenge: Brainstorm a risk

From the course: Introduction to Responsible AI Algorithm Design

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Challenge: Brainstorm a risk

(bouncy music) - [Instructor] For this challenge, I'd like you to think from your perspective. If you're an engineer, think about the technical side of these questions and if you work in a C-suite, think about questions around policy. So, going back to Binaryville and the idea of selling more aprons. After looking at the data on hand for past purchases, the team at Binaryville thinks that there's a few interesting data sources that could be used. Since customers usually enter their full names, addresses, and email addresses into a database, they think there could be a chance to find which areas are most likely to purchase an apron and provide some discounts. There's also a chance to start looking people up on the local social media platform to see if there's any trends about what their customers like and also what they look like. There are a few different machine learning solutions that can be purchased off the shelf…

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