From the course: Introduction to Graphic Design: Concepts

The creative process

From the course: Introduction to Graphic Design: Concepts

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The creative process

- [Instructor] The creative process will vary depending on what you'll be working on. But a typical process begins with a creative brief, that's the instructions and parameters you'll use throughout the project followed by three other stages. Research where you'll gather all of the necessary information you'll need to refer to when you're working on the project. Ideation, the fabulous creative bit where you start to generate ideas and work up various designs until you have a solution agreed with the client, and production where the designs are turned into the artwork that will be used digitally in print or both. Now, let's take a more detailed look at each of those stages. So if you're keeping notes and I do hope you are, you'll now have the headings for this section.

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