Learn how to embed Instagram posts in your blog or website. Being able to repurpose Instagram content on a blog or website is an efficient way to use Instagram for marketing.
- [Instructor] If your organization has a blog or website, it's important to know that you can actually embed your Instagram uploads right into your website. There are a couple of different ways to do this depending on the platform that you're using to host your website, but if you visit Instagram.com/developer/embedding, there are detailed instructions on how you can embed your Instagram photos. So you can scroll down this page and find out which situation is best for you. I'm going to show you what I think is the easiest way to embed an Instagram photo in your website. If you go directly to Instagram.com you can log in to your Instagram account and view your Instagram photos on a computer instead of in the mobile app. So here I am on Instagram.com and I've already logged in to my account. So I'm just going to click on one of my photos to view it. When viewing a photo on the Instagram website we can click the three little dots at the top-right to get some more options. You'll notice that one of the options we have is Embed, so let's click on that. Now, when we do that, an embed code appears. So this is a piece of code that we can copy into our website where we'd like the photo to appear. So if we click on the Copy Embed Code button it will automatically copy it to our clipboard. Now we could go to our website and we could paste this code wherever we want the photo to appear. If you're using a web developer for your website you may need to get them involved for this step. If you're using a platform like WordPress you can actually just copy the web address at the top of your screen. So, that's this address right up here. And then you can go and you can paste it right into the WYSIWYG editor in WordPress. So, right where you add new articles where you're typing, you can just paste the Instagram link. Now, I'm not sure if you know this, but you can do the same thing with YouTube videos, so you just paste the YouTube video link, paste the Instagram link and it will show up. So this is a great way to get users that are visiting your organization's website to follow you on Instagram. Because if they're on your website and they see that you're uploading photos to Instagram, they may say, oh, wow, this is a great person for me to follow, and then you'll get a new follower on Instagram. So don't forget about this feature. Again, it's a great way to build your following across multiple networks.