From the course: Create Powerful Presentations with Apple Keynote
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Visual storytelling - Keynote Tutorial
From the course: Create Powerful Presentations with Apple Keynote
Visual storytelling
- [Instructor] We are often so passionate about a subject that we want to empower our audience with a wealth of knowledge. After all, as experts in our field, we always want to leave others with a positive brand experience. However, when it comes to visual communication, the experience your viewers have with your content is crucial to someone remembering what you said. I've seen experts who work with high level companies share so much content in one slide that it becomes too much to process. While we may feel it's incredibly valuable to share that much information, two things are going to happen, distraction and overwhelm. Let's take a look at what that looks like. In the distraction scenario, people are too busy trying to read all the copy that you have in one slide and they tune you out. With this much information, people eventually stop listening to you to take notes. And when you change the slide, they dwell on the…
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