From the course: Marketing on LinkedIn (2021)
Join today to access over 22,600 courses taught by industry experts or purchase this course individually.
Leveraging other types of personal brand content - LinkedIn Tutorial
From the course: Marketing on LinkedIn (2021)
Leveraging other types of personal brand content
- [Instructor] With so many choices on LinkedIn picking a format for your personal brand content, can be completely overwhelming. I'm here to help guide you through the other content types in addition to video that are available to you on LinkedIn. The first are polls. With polls, you can ask your audience for their opinion on something, share a funny/silly icebreaker question, or solicit feedback on a new product or service. If you've got writing skills, articles might be just right for you. Articles are a great way to show off your expertise and engage an audience that prefers a written content over video. LinkedIn offers an easy to use, drag and drop article template that any writer can work with. Documents are a powerful way to get your content into the hands of your prospects. Not only can your audience view a document, they can also download it onto their computers. Here's some ideas for documents. Checklists…
Download courses and learn on the go
Watch courses on your mobile device without an internet connection. Download courses using your iOS or Android LinkedIn Learning app.