From the course: Employer Branding on LinkedIn

Personal profiles and your company page - LinkedIn Tutorial

From the course: Employer Branding on LinkedIn

Personal profiles and your company page

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- [Instructor] Your employees should attach their profiles to the company page. Of course, doing so adds them to the page as an employee, but it also pulls your logo into their personal profile and it allows viewers to click through to your page from their profile. So here's how to do it. Have your employee go to their profile and then scroll down to experience. Now, if they don't have your company listed at all, click on the plus sign, have them add their title in the title field, the employment type, and then have them start typing in your company name in the company name field. And once the company and logo shows up, just pick the right one and then fill out the rest of the information like location, how long they've worked there, and the description section. You don't want them to update the title because you've already given them a good title in the template. And then of course hit save. If they already have a company listed, but no logo, it's pretty easy to just have them click on the pen to edit, go to where the company name is, start typing in the name of your company again, and if you've got a company page, the company page and logo will show up in the drop-down, and then they just have to pick the right one and again hit save. And also make sure that they're following your company page. So just have them click on the logo that they just added to their personal profile. That'll take them to the company page. Then all they need to do is click on follow. Now, of course, since they're already there, they might as well scroll down and like or comment or even share a post or two.

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