From the course: LinkedIn Video Marketing for Personal and Brand Pages

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Three ways to get idea inspiration for corporate brands

Three ways to get idea inspiration for corporate brands - LinkedIn Tutorial

From the course: LinkedIn Video Marketing for Personal and Brand Pages

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Three ways to get idea inspiration for corporate brands

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(bright music) (words popping) - Today, I'm going to share three pro tips to get video inspiration for corporate brands. Number one, research other great brands on LinkedIn; for example, one amazing brand on LinkedIn is actually Think with Google, and Think with Google is such a great corporate brand to look at because they do a lot of great questions in their videos, so they have high engagement on their page. Number two is that you can actually repurpose thought leadership content that is, say, currently blog posts into videos; for example, if you did a Top Five Reasons We're Amazing at B2B Sales, you can make that now into a video using either the person who was the original author or actually do stock footage and then do type font or captioning with it. All right, number three is to use personal stories of C-level executives or employees to garner a little bit of empathy and realness for your corporate brand. So now I encourage you to research other great corporate brands on…

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