From the course: Social Media Marketing: Real Estate

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Using professional groups to identify potential clients

Using professional groups to identify potential clients

From the course: Social Media Marketing: Real Estate

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Using professional groups to identify potential clients

- [Instructor] There are almost 18,000 groups on LinkedIn for the Real Estate industry, in addition to professional and alumni groups by countries, states and cities. By joining the top LinkedIn groups for Real Estate, you will immediately expand your network by having access to message anyone in the group, in addition to sharing content and participating in group discussions seen by thousands of industry professionals. In order to get the most from your group membership, do the following: Post daily in each group, even if it's content that you are repurposing. To be seen by LinkedIn members who may not be following you personally. The functionality of groups is similar to your home page on LinkedIn whereby you can post photos, videos and articles as group discussions. By participating in group discussions and starting your own, you can covertly sneak into the email inboxes of the members which have email notifications turned on to receive updates whenever there's a new group…

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