From the course: Logo Design: Handmade Aesthetic
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Degeneration: Embracing imperfection
From the course: Logo Design: Handmade Aesthetic
Degeneration: Embracing imperfection
- Now that we've picked up on the idea that imperfection can add value to design where desired, you'll start to notice it everywhere. There are entire industries of plug-ins and downloads that you can use to grunge, crack, weather, wash, misregister, and generally abuse your design beyond recognition. They have greatly simplified a digital solution designed to make your final product look so analogue you'd swear it's never seen a computer. Before you become too absorbed in dialing through all your degenerative options, remember what they are emulating, and that there is a reason for each. Though we'll discuss these further in Chapter Four on surface technique, I want to introduce these to you now so that you'll make note of this process as we move through this course. So here's a quick observational test. One of these marks looks to imitate a woodblock cut that would originally have been used at least a century ago. Yup, those extra lines in the design are where grooves had been…
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Contents
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Brush: Artistic brevity3m 42s
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(Locked)
Near perfection: A little naive3m 54s
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(Locked)
Free-form: The right amount of a child3m 42s
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(Locked)
Degeneration: Embracing imperfection2m 6s
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(Locked)
Backward challenge: Loosen up on your preconceived notions of perfection1m 23s
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(Locked)
Backward solution: Loosen up on your preconceived notions of perfection1m 59s
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