From the course: Mailchimp Essential Training
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Build a landing page in Mailchimp - MailChimp Tutorial
From the course: Mailchimp Essential Training
Build a landing page in Mailchimp
- [Instructor] Landing pages are web pages that your contacts and potentially even new contacts can land on when they click through from an email, an ad, or a social media post. Marketers use landing pages to achieve specific and usually short-term goals. You might create a landing page to promote a limited time offer, for example. Landing pages are campaigns that live alongside all of your other campaigns. You can see your landing page campaigns here. You'll notice that Two Trees has a landing page already. Let's take a look at this page by clicking the URL here. This is how a landing page can look to your audience. When you're ready to create a new landing page, you'll click to create a new campaign and you'll select landing page as the campaign type. Just like any other campaign, you'll want to give it a recognizable name. We've typed members only for this campaign but the name can be anything that you like. Landing…
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