Ready to dive into podcasting? Before you do, learn how to determine the resources you need to create your podcast—from time for guest research to publication costs.
- [Instructor] Like most things in business, … podcasting begins with your goal … and a strategy to accomplish it. … And of course, you need a big idea that's based on research … and shows you understand your audience and what they need. … Audry Topsy's got that. … Her podcast is all about lessons she's learned … from baking disasters. … So what's the next step? … First, you'll want to find out what resources you'll need. … This includes a budget and time … for research, production, publishing and promotion. … Let's start with a budget. … Consider your hard costs … for equipment like mics, a digital audio recorder, … mixer and sound baffles, to name a few. … You'll also want to figure out … where your podcasts will be hosted online … and the cost of that. … Will you have a custom URL for your podcast website? … Who's going to design and manage it? … All of this depends on your show's format. … For instance, Audry Topsy will be sharing tips … and behind-the-scenes stories … and sometimes interview a guest, …
- Explain how to assess your resources and budget before starting a podcast.
- Summarize the importance of keeping a content calendar.
- Describe how to measure the success of your podcast.