From the course: Technical SEO
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Best practices for on-site videos
- [Narrator] There's no question that many people love watching videos on websites. If a picture's worth a thousand words, a video's worth well more than that. Search engines, particularly Google, have come a long way when it comes to understanding video. They can now figure out some limited details about the video based on the video and audio, and can associate the content on the page with the video itself. But even with these enhancements, videos are likely some of the least accessible content elements to a search engine robot. If you need more general tips on video SEO, I recommend Backlinko's guide to video SEO. In this video, we're only going to cover the aspects that relate more closely to technical SEO. One of the first questions we're often asked about video is where should the video live. YouTube, Vimeo, maybe another video hosting service? There are specific video hosting platforms out there that help with SEO…
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