From the course: Social Media Marketing Tips
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Collaborations
- [Instructor] Collaborating on social media is a great way to gain exposure to new audiences. You want to really think about which other content creators might have the attention of your target audience. This does not have to be your direct competitors. Collaborating with content creators who have a similar sized audience to you can help you to grow your following and build a stronger relationship with influencers just in case you need them later on down the line, and this can also help you to have a free way to cross-promote your platform, your content, and maybe even your products and your services. So there are three main ways that you could potentially collaborate with other content creators on social media. The first is the most organic, where you speak about them to your audience, and in return, they do the same. This could also be in the form of a piece of content that you create together and both share on social…
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