The LinkedIn Learning course Data Driven: Harnessing Data and AI to Reinvent Customer Engagement was fascinating. It showed how data and AI can change client engagement. I'm excited to take this course for free and get a certificate. The course greatly improved my understanding of data-driven consumer engagement techniques. A credential would demonstrate my skill in using data and AI to promote relevant consumer interactions. The course is useful for data-driven customer engagement professionals.
Data Driven: Harnessing Data and AI to Reinvent Customer Engagement (getAbstract Summary)
With getAbstract
Liked by 270 users
Duration: 13m
Skill level: General
Released: 11/22/2019
Course details
Learn how technology can support marketing in the digital era, in this summary of Data Driven: Harnessing Data and AI to Reinvent Customer Engagement. This audio-only course from getAbstract summarizes the findings from the popular book by Tom Chavez, Vivek Vaidya, and Chris O’Hara. Their accessible prose lays out what marketing was, what it is becoming, and how to harness what it can be. The authors share decades of experience working to create and integrate the technologies and processes they describe. The lessons are a blueprint for how companies can move from the world of slow legacy systems to the flexible integration of high-speed data. This short summary can help senior marketing, technology, and corporate strategy executives understand how to market to customers in the moment.
This audiobook summary was created by getAbstract, the world’s largest provider of business book summaries. We are pleased to offer this training in our library.
This audiobook summary was created by getAbstract, the world’s largest provider of business book summaries. We are pleased to offer this training in our library.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
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Jonny Giffly
Jonny Giffly
Spearheading Business Growth through Strategic Innovation and 5G Expertise | Cultivating Enduring Relationships for Operational Excellence | Edge…
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Contents
What’s included
- Learn on the go Access on tablet and phone
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