From the course: Get a Job in Marketing
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Develop a portfolio of work
- [Narrator] Artists aren't the only professionals that need to prepare a portfolio to stand out. As a marketer it is important that you present the work you've completed in a portfolio when applying for a job to show employers tangible examples of what makes you, distinct. A portfolio can live online and offline and be shared when you're applying for a job and highlighted during an interview. Even though many aspects of a marketer's role aren't that visual. The goal of a portfolio is to give employers a sense of the range of projects you've worked on and the experience you have. While also demonstrating that you're detailed and organized. When I first began applying for marketing jobs ahead of graduation I stood out by putting together a portfolio which I brought with me to interviews to discuss my expertise. This black binder contained a few copies of my resume, articles I had written at my internships, an example of an SEO campaign I worked on, and a summary of a relevant school…
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