From the course: Get a Job in Marketing

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Differentiate yourself to stand out

Differentiate yourself to stand out

From the course: Get a Job in Marketing

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Differentiate yourself to stand out

- Did you know that on average a corporate job listing attracts 250 applicants. Most of those resumes and applications won't be memorable enough to make it past the initial review. You want to stand out to ensure you're leaving a lasting impression with the hiring manager, so they're interested enough to reach out for an interview. Before building on a portfolio, website, and resume to communicate what only you can bring to a position, you've got to establish what makes you different. First, identify what your strengths are personally and professionally. Maybe you've always been known to be detail oriented and you excel at math and that's been very useful at past internships when it comes to measuring marketing campaigns. Those are both qualities that may seem ordinary on their own, but the sum of all your strengths is what makes you distinct. Next, think about your perspective as a person compared your family and friends to figure out what you can uniquely bring to a position. For…

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