From the course: SEO: Ecommerce Strategies

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Internal linking for ecommerce

Internal linking for ecommerce

From the course: SEO: Ecommerce Strategies

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Internal linking for ecommerce

- [Instructor] Internal linking is when you link from one page on your website to another page on your site. When you have menus on your website, this is a easy way for you to do this naturally and organically. But essentially, you can do this as well from page to page. So as you can see in this example, page A is actually linking to page B and to page C. This is really important and can help to improve your search engine optimization. Now, this is very similar, but should not be confused with backlinking. So backlinking is when another website links back to your website, and they can link to a specific page on your site, or they can link to your homepage. But they are very similar as well, and they serve similar purposes. It's to take a website user to a related page, related content. So your pages can be found via many different means when it comes to search engine optimization. One could be links from social…

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