From the course: Content Marketing: Producing and Promoting Live Video
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Live interview videos
From the course: Content Marketing: Producing and Promoting Live Video
Live interview videos
- Live interview videos are one of my favorite ways to collaborate with other businesses and professionals. They can work for any type of business and it's a great way to feature other people in your industry and for cross-promotion. First, let's talk about who to interview. Think about that companies that compliment your business and can add value to your audience. If you work in real estate, a good person to interview might be a mortgage professional to talk about planning your finances before buying a home. If you run a gym or a fitness studio, bring on someone who's a nutrition expert to teach your audience tips on staying hydrated while working out. Another example is a recruiting company. You might feature a human resources professional to talk about interview tips. Now that you have an idea of who to interview, let's talk about how to find these people. I always recommend starting with your own network. Think about…
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